by Sarah Phillips, CEO and founder, Ugly Produce is Beautiful
We are please to announce the first New York City Ugly Produce Summer CSA - called OUR FARMER SHARE. It's a partnership between Ugly Produce is Beautiful and Local Roots NYC. It's our joint Food Waste project. There will be ugly produce educational information and recipes provided at all CSA locations.
Cost For Remaining Summer Season: $30 Cost Per Week: $6 Distributed: Weekly Start Date: Week of July 26 Orders Due: July 21st at 11:59pm
Every year in the United States, six billion pounds of perfectly good fruits and vegetables go largely unharvested or unsold, for aesthetic reasons. These outcasts are being called “ugly produce” or “imperfect produce” by the media – or produce that is misshapen or bruised, sometimes with a bit of scarring; it’s produce that’s still wonderful to eat and is not spoiled.
Much of ugly produce in the US is thrown away and our Local Roots farmers compost it or feed it to their animals because it is rejected by our market system which prefers “perfect produce”; this is a huge part of our growing food waste system. Every pound grown represents a sizable investment of energy, water, land, natural and human resources. Let’s not waste it. One of the simplest things you can do to help the planet is to buy and eat “ugly produce”.
Local Roots NYC has partnered up with Ugly Produce is Beautiful to bring you our FARMER SHARE: 3lbs of produce each week that are slightly scarred or bruised but still beautiful despite what traditional markets tell us and still perfect to cook with. You’ll receive 2-3 varieties of vegetables selected by our lovely farmers at a price that’s under retail value. With our Farmer Share, you’ll get extra items to cook with while our farmers can get more out of their bounty.
Our new Farmer Share is an add-on to our Vegetable Share. You must have a vegetable share or place an order for one – new orders will have the weeks they miss refunded. To avoid the late fee, use code “allproduceisbeautiful” at checkout.
Help eliminate food waste and grow your vegetable bounty.